“qualitätszeit” offers coaching on how to handle new media for the target group 50+. To enable and facilitate this coaching, young people who are currently seeking employment, receive training to help them become a „Digital Coach“. The benefit for the 50+ age bracket is that an easily accessible place for technical questions is created, whilst the adolescents as “digital experts”, are given an opportunity to gain work experience and to expand their social skills. Additionally, qualitätszeit offers vouchers to companies interested in expanding their technological consulting as customer service.